What Does Value Added Reseller (VAR) Mean?
A value added reseller (VAR) is an independent business or vendor employed to enhance original equipment manufacturer (OEM) product. VARs purchase OEM product to provide turnkey and/or customized solutions to end users.
Techopedia Explains Value Added Reseller (VAR)
VAR solutions are common in technology and electronics, where software and hardware manufacturers bundle proprietary products for end users.
