What Does Black Hat SEO Mean?
Black hat search engine optimization (SEO) refers to the unethical or aggressive techniques used by some webmasters to gain higher search engine ranking.
Techopedia Explains Black Hat SEO
In general, the qualifiers “white hat” and “black hat” have been used as a shorthand for describing the intents and motivations of various types of IT users, for instance: hackers and security workers.
