What Does Web Mining Mean?

Techopedia Explains Web Mining

  • Web content mining — This is the process of mining useful information from the contents of Web pages and Web documents, which are mostly text, images and audio/video files. Techniques used in this discipline have been heavily drawn from natural language processing (NLP) and information retrieval.
  • Web structure mining — This is the process of analyzing the nodes and connection structure of a website through the use of graph theory. There are two things that can be obtained from this: the structure of a website in terms of how it is connected to other sites and the document structure of the website itself, as to how each page is connected.
  • Web usage mining — This is the process of extracting patterns and information from server logs to gain insight on user activity including where the users are from, how many clicked what item on the site and the types of activities being done on the site.